Are you straightup? Do you like getting the scoop without a lot of
hoo-ha? Nix the jargon, cut the bull, just gimme the goods, eh? It’s a good choice — and the choice most of your customers would make; people want your story, and they want it straight.
Here’s ours: Demystifying the misunderstood world of architecture got this party started. Spreading straightup words wherever they’ll do the most good keeps it going.
Here’s ours: Demystifying the misunderstood world of architecture got this party started. Spreading straightup words wherever they’ll do the most good keeps it going.
what I think
People need information; they crave meaning. The job can be as simple as a hangtag, as weighty as a book, as complex as a website. The point is to be real, be relevant, be engaging – and believe that a few choice words can change everything.
People need information; they crave meaning. The job can be as simple as a hangtag, as weighty as a book, as complex as a website. The point is to be real, be relevant, be engaging – and believe that a few choice words can change everything.
